Whether your business is nutrition, prescription treatments, complementary therapy or animal health, if your focus is health, we can help. We’ll connect with your markets to uncover powerful insights that ensure we create the most robust platform for your business needs.
All of our agencies are homes to industry-leading talent. That talent drives our disciplines. Whether your business needs mean you tap into only one of our discipline services, or if your needs require a more integrated, comprehensive approach, you can be sure our connections will bring an added dimension to the offer.
Our disciplines include:
Strategic planning, brand positioning, competitor mapping, customer insight, brand essence development, medical strategy, creative conceptual development, design, production, asset management.
The channels we use to convey strategic and creative thinking cover a multitude of options. Each one is chosen for its potential reach and according to the business issue at hand. Our Strategic Planners work hard to develop tactical plans with our clients that maximise the realisation of the brand strategy. Our experience reaches across various communication channels including:
Rep-driven, digital & social media, symposia, events, ambient, video, direct mail, meetings, global to local transcreation, congress, TV, press, radio.
Conveying a health message on behalf of a consumer brand
Direct to consumer for health brands available without prescription
Population-based health education messaging
Strategic planning for brands in the health arena
Healthcare professional-directed communication for consumer health brands
Rx to OTC Switch
Supporting the switch in business frame from prescription-only medication licence to over-the-counter availability
Rx Direct to Consumer
Where markets permit – Rx brand engagement direct to the general public
Direct to Patient
Non-promotional communication educating patients on their condition and medication pre-prescribed by physician
Rx Brand Promotion
Brand specific promotional communication to the healthcare professional community
Complete Medical Group Worldwide is dedicated to insightful, evidence-driven strategy & communication.
We deliver a market-leading offering in medical communications, which together with our expertise in areas such as market access, regulatory services, digital excellence, pharmacy education and strategic consultancy, provides world class solutions to our clients.
Within our global hubs in UK and US we have a large and highly qualified team, working through the lifecycle with many major pharmaceutical and biotechnology companies across a wide variety of therapeutic areas (>100 PhD-, MD-, PharmD-qualified staff in-house). We overlay this with a unique med comms network encompassing national offices in North America, Europe and APAC.
As a connected expert network, this provides a differentiated concept of medical communications, with unrivalled global reach & local insight, scientific excellence & quality delivery – ready and able to bring better solutions and greater value to our clients.